Home Trade contd II
Commerce SSS1 Second Term
WEEK 2
Home Trade contd II
Performance Objectives
Student should be able to
1. Explain branding, after sale service and vending machine.
2. Give three benefits each.
Content
Modern Trends in Retailing
Modern trend in retailing is the rapid growth in economic and technological development. Below are some of the modern trends in retailing.
Branding
Branding is the act of giving names or marks to a product so as to differentiate it from the product of other firms. It is intended to preventnadulteration and to confer identity to the product
Characteristics of Branding
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