Advertising Cont.
Marketing S.S.S 1 Third Term
WEEK 3
Advertising Cont.
Performance Objectives
Students should be able to explain:
Advantages and disadvantages of each medium (Print media)
Advantages and Disadvantages of Print Media
Medium | Advantages | Disadvantages |
Newspapers & Periodicals | - It offers excellent local market penetration - It enhances rapid audience communication - Ability to reach a large number of people in a single day Subscribe now to gain full access to this lesson noteTake Me ThereClick here to gain access to the full notes. |