Marketing of agricultural produce cont'd

Agricultural Science S.S.S 3 Second Term


Marketing of agricultural produce cont'd

Performance Objectives

Student should be able to:

1. List marketing agents.

2. Explain marketing agents.


2. Co-operative societies:These are associations formed by people with common goals. Co-operative societies go by different names reflecting the purpose for which they were formed. For example, we have agricultural produce co-operative which undertake the marketing of member produce.

Benefits of co-operative societies

1. Elimination of middlemen from agricultural marketing operations. Middlemen exploit farmers in trying to maximize profit.

2. As a body, they enjoy high bargaining power by pulling their output and resources together.

View More

Subscribe now to gain full access to this lesson note

Take Me There

Click here to gain access to the full notes.