Marketing S.S.S 3 First Term

WEEK 4

Purchase, Supply, and Merchandizing of goods and services Cont.

Performance Objectives

Students should be able to:

1. Explain selling and bargaining skills

Content

1. Selling and bargaining skills.

Selling and Bargaining Skills

One of the qualities of good procurement personnel should have is negotiation and bargaining skills which is the art of arriving at a common understanding through the use of deliberations, persuasion and communication on the essentials of purchase such as price, delivery, quality, specifications among other terms.

Bargaining strategy could take the form of what is known as a " door-knob strategy ". This is when it seems as if the final offer would not be released if an agreement is not reached.

Another strategy is known as compromised concession strategy which is the settlement of differences/disputes in which each of the party gives up.... View More